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Five
Star Television Productions
"Active Living"
Series, May 2001, "The
Preferred Choice for
anyone requiring optimal, sustained performance
One bitter legacy of the 20th century and the industrial age is the enormous amount of environmental pollution, additives and chemicals to which people were, and still are, exposed. In addition to this plague of oxidative stress and free radical damage, emotional stress caused by rapidly changing life situations can produce an excess of glucocorticords in the brain. The glucocorticords in normal quantities help mobilize the body in a “crisis situation”. In excess they can be damaging.
Novus conducted a review of existing biotechnology products in the area of neural nutrition, and it was determined that there was no product on the market which appeared to be really effective. Many of the most PROFOUND ingredients available were missing, or lacking other ingredients which would have really made the difference, because these ingredients are too costly or rare to be included in mass-marketed products. Novus Research took on the challenge of producing a neural supplement which would really be EFFECTIVE across a wide spectrum of individual situations, maximizing the quality and type of ingredients, combining them into an amazing formula which was released in October of 1999. The rest is history. EXPERIENCE THE BEST - experience Brain Lightning™.
How
Does Brain Lightning Compare to the Most
Click
Alzheimer Pharmaceuticals Deemed
Waste of Money 6/28/04
US
researchers identify link between stress and aging 12/1/04 Evaluate
Your Cognitive
Function
What Brain Lightning™
can functionally do: Customer
Feedback "I haven't had much luck with supplements but I noticed results with Brain
Lightning within the first week. I am an engineer at an electric utility and I have gone back to school to finish my business degree, this has increased the
stress levels in my life. I conducted research before ordering and Brain Lightning has all the precursors to SAMe, which is a natural
anti- depressant, along with natural anti-anxiety ingredients. I have been suffering mild
depression and general anxiety disorder over the past few years and I have been very reluctant to use prescription medicines due to the side effects. After 1
week of Brain Lightning, I noticed increased concentration at work and school and this has had the added benefit of increasing my confidence. The anxiety
symptoms, especially at school, are noticeably decreased. My mood seems better as well. I am so satisfied, I am ordering 3 more
bottles." Thanx! D. M. , Engineer, IL On
the Job - Keeping That Needed
"Edge" At
School - Maximize Learning
Engineers, doctors and
professionals have been aware of the on-the-job usefulness of Brain
Lightning since its release in 1999. Mental performance, focus and having
a "QUICK, FLUID MENTAL PROCESS" are essential to working with
daily requirements of complex analytical tasks in today's technological
world. See comments. Students and those who
are in the process of exploring advanced states of consciousness have the
benefit of the mental clarity and focus inherent with Brain Lightning use.
Brain Lightning is synergistically tailored for situational use, and is
easily adapted into routines as they arise in life, maximizing results as
much as possible in ways unique to each individual. Brain Lightning
is used by brokers, analysts, engineers, and professionals in all
fields. Ideal for those who need to operate in OPTIMUM MODE more EASILY under high mental pressure.
And, it is CONSISTENT every time. Stress and the demands of
life quickly deplete neurological chemicals. Waking up in a fog and a
basic inability to get one's brain "in gear" in the morning can
severely impact what one gets out of life and career.
Processes of Age-Related Neurological Decline Loss of nerve cells: "With normal aging, the number of nerve cells in the brain decreases. Cell loss is minimal in some areas (eg, brain stem nuclei, supraoptic and paraventricular nuclei) but is as great as 10 to 60% in others (eg, hippocampus). Loss also varies within the cortex (e.g., loss is 55% in the superior temporal gyrus but 10 to 35% in the tip of the temporal lobe). From age 20 or 30 to age 90, brain weight declines about 10%, and the area of the cerebral ventricles relative to the entire brain (as seen on cross section in the coronal view) may increase three to four times. The clinical effects of these changes are difficult to determine because brain weight and ventricular size may not correlate with intelligence; indeed, severe dementia may occur in persons who have normal ventricular size for their age." Regeneration of New
Brain Cells is possible. For many
years, scientists believed that a brain only had so many cells and once
those were lost, that was it. Not so. See recent
studies since 1999. Accumulation of free radicals: "Free radicals (atoms or molecules with one unpaired electron), which are produced normally during metabolism, accumulate with age and may have a toxic effect on certain nerve cells." Changes in neurotransmitter systems: "With normal aging, changes in neurotransmitter systems (enzymes, receptors, and neurotransmitters) occur (Age Related Changes in Neurotransmitter Systems). For example, choline O-acetyltransferase levels tend to decrease; the number of cholinergic receptors tends to decrease; and g-aminobutyric acid, serotonin, and catecholamine levels usually decrease. Choline O-acetyltransferase levels and dopamine levels may further decrease in Alzheimer's disease and in Parkinson's disease, respectively. Another age-related change is an increase in monoamine oxidase levels. When this increase is inhibited by monoamine oxidase inhibitors, onset of disability in patients with Parkinson's disease may be forestalled." Decreased cerebral blood flow: "With normal aging, cerebral blood flow decreases by about 20% on average; decreases are even greater in persons with small-vessel cerebrovascular disease due to diabetes and hypertension. Although blood flow in women is usually greater than in men until age 60, the subsequent rate of decrease is slightly more rapid. Decreases are greater in certain areas of the brain (eg, the prefrontal region) and are greater in gray matter than in white matter." Compensatory mechanisms: "Certain properties of the brain may reduce the clinical effects of age-related changes. Redundancy is a property whereby more nerve cells exist than are needed. For example, diabetes insipidus (due to a lack of antidiuretic hormone) does not appear until > 85% of the nerve cells in the supraoptic and paraventricular nuclei have been destroyed. Furthermore, hydrocephalic patients, who have only a thin cerebral cortical mantle, may have normal intelligence. The number of cells required for certain functions is unknown, so the extent of redundancy is difficult to estimate. However, redundancy probably reduces the effects of age-related neuron loss." Plasticity at the nerve cell level involves compensatory lengthening and production of dendrites in remaining nerve cells to offset the age-related gradual deterioration and loss of nerve cells. New connections in the dendritic tree may compensate for the fewer nerve cells. Plasticity in the dendritic tree may also occur in Alzheimer's disease, perhaps as a biologic attempt to preserve
function. Consider this: More than 30% of prison inmates are there because of behavior induced by neurological deficit and dysfunction, combined with poor socioeconomic conditions, that were never remedied or addressed in their lives. Our society not only suffers from a dysfunctional, non brain-centered educational system, but so many people suffer from neurological impairment due to poor diet and an environment filled with neurotoxins. Brain Lightning™ component effect
categories Memory and Learning , Alzheimer's and Dementia, Cognitive Deficit, Organophosphate exposure, nerve agent exposure, oxidative chemical exposure, neuroprotection, Aluminum deposition protection, oxidative stress, hearing improvement, stroke therapy, MS relapse mediation, radiation protective effects, cerebral circulation, hydroxyl scavenging, circulatory calcification, anticonvulsant, hippocampal nitric oxide toxicity protection, glaucoma therapy, free radical scavenging, glutamate toxicity reduction, neuronal energy metabolism damage repair, hippocampal phospholipid breakdown inhibition, memory restoration, depression mediation, improved psychomotor performance, adjuvant-induced arthritis mediation, tinnitus reduction, increased DNA synthesis, induction of lucid dreaming, positive behavior enhancement, mood
improvement, and more. See Abstracts
for extensive details. Age-Associated Memory Impairment
(AAMI) In the 1980s, the National Institutes of Health (NIH) came up with a definition for the person with AAMI: he or she must be at least 50 years old, must have a noticeable decline in memory function, perform poorly on a standard memory test, and have all other causes such as Alzheimer's, depression and head injury ruled out. These criteria suggest that up to half of the American population over 50 could be suffering from AAMI. But because the condition is considered more annoying than critical, it receives very little attention from doctors. AAMI could categorize about half of Americans over 50, or 34 million candidates (consumers) according to a recent U.S. census. And many of them are baby boomers.
Looking at AAMI-type cognitive impairment, two factors contribute to cerebral deterioration: lack of nutrients, such as oxygen, to support healthy brain cells, and lack of substrate, primarily phospholipids, to support the repair and regeneration of brain cells. Consequently, there are essentially two groups of supplements that support brain health. Vasodilators improve circulation by carrying more oxygen and nutrients to the brain. And phospholipids and other materials seek to improve brain function by increasing the number and integrity of brain cells. Mild cognitive impairment (MCI) involves more serious forgetfulness that can cause problems at work or in daily living. For example, forgetting the name of an acquaintance for a minute is AAMI, but forgetting the names of your co-workers is considered MCI. It's still quite a leap from MCI to dementia or Alzheimer's, but research indicates that 12 percent of persons with MCI later acquire Alzheimer's. Aging and poor lifestyle habits contribute to AAMI and MCI. "Part of the normal aging process--exacerbated by too much alcohol, drugs or stress--is a diminishment in cognitive ability. Both AAMI and MCI are can be helped with supplementation. Supplementation has been able to retard the progression of serious diseases such as senile dementia and Alzheimer's, to some degree, but there is no current "cure" to halt these conditions once they firmly take hold. Impact of Neurological
Deficiencies Serotonin Deficiency: Serotonin
deficiency chiefly relates to emotional stability. Deficiencies can
manifest as lack of rational emotions, feelings of irritability, sudden unexplained
emotional outbursts and sleep problems. GABA Deficiency: A
neurological deficiency in gamma aminobutyric acid (GABA) can result in
anxiety and restlessness which can appear for no appreciable reason. See
also: Study
shows GABA (component of Brain Lightning) can help reverse mental decline. Major Neurotransmitter Deficiency:
The synergistic inclusion of DLPA and Vitamin B-6 in Brain Lightning™
counteracts deficiencies which result in a lack of dopamine, norepinephrine
and enkephalins in the brain. The lack of sufficient quantities of these
substances can produce lack of emotional resonance with others, as well as
depression, lack of ambition and a sense of isolation. General
Neurological Deficiencies: See component descriptions below.
Why Should I Use Brain Lightning™?
Nutritional supplements that are usually offered to the
public often have components that are biologically mismatched and do not function well together, and most often lack other specific substances that extensive research has shown must be present for other nutrients work effectively, and together, to create a balanced condition that is useful. A common example of synergistic supplementation is the Glucosamine Chondroitin preparation available for relief and prevention of joint problems. The combination of glucosamine HCL and chondrotin sulfate works better than either of the substances alone. Vitamin C, taurine, potassium and magnesium all help lower blood pressure. A synergistic combination may prove to be even more effective. Brain Lightning™ is the most advanced neural supplementation product available. Its proprietary synergistic formula is finely tuned to achieve the maximum neurophysiological benefit. It far outweighs the capability of any other formula on the planet. On a biochemical basis, every molecule makes a difference. Read the
feedback! References: Bates, C.J., et al, "Does Vitamin C reduce blood
presssure?" Results of a large study of people 65 and over. Journal of Hypertension, 1998,165:925-32.
Five
Star Television Productions "Active Living"
Series, May 2001, entitled "Something
to Remember",
all about Brain
Lightning, was seen on The Discovery Channel, Bravo
Network,
Oxygen Network, PAX Television and The Health
Network. Link
A
Highly Consistent and Effective Formulation Contraindications:
This product is NOT intended for children, people with PKU (phenylketonuria), or
pregnant/lactating women. If you have high blood pressure, hemophilia, heart
problems, pre-existing pigmented malignant melanoma, migraine headaches , or are taking
blood thinning medication or other prescription drugs, use only under the guidance of a
physician. Do NOT take this formulation with MAO inhibitor anti- depressants.
Persons with circulatory or blood pressure concerns, see below. Customer
Feedback
"
Taking Brain Lightning for 2 weeks I have noticed -- reduced left hand
tremor which I have lived with for 11 years, but I kept an eye out for
"solutions". The tremor is task related -- cups, soup spoons, can't handwrite, do
anything miniature, put on lipstick, draw, must use two hands, or other
hand, stressful and slow. Picture Framing is my home business and I am D.W.
56, Ft. Washington, PA Ask Yourself These
Questions:
Braining Lightning™: A
Cost-Effective Solution to Neurological Deficit
Take a look at a letter from someone who made the attempt: "Thank you for this product.
I went out and began to price what it would take to put something like this
product together from off-the-shelf single components. By the time I was half
way through the list, I had spent $150, and I had not even gotten to the prime
ingredients yet! It's pretty clear to me that you have done a masterful job in
providing this product, with all its natural ingredients, for $69.95 per bottle,
and with such a high performance result." R.L., Nutritionist, Los Angeles,
California Notification
of Product Specials, New Products and Related Information You may be
interested in notification of product specials, new products,
or related information. Subscribe below to our customer
notification mailing list below. We only send a few of these each
year, and it's nice-to-know information, which could make a
difference for your health ... and your pocket book. |
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More Customer Feedback |
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"I really enjoyed our conversation about 10 days ago. I just wanted to say that I am "really" enjoying your wonderful product-Brain Lightning. It is great! For me, it brings a balance, a pleasurable feeling, a feeling of being connected on different levels of whom I truly am. I want to say a Special Thank You for this super product. Thank you so very much for all your time and attention, and your great help to those who want better health and Being. Have a great Day."
"I have gone through a whole pile of products that didn't live up to their billing, but Brain Lightning does work as described and had a powerful effect." M. M. 48, Writer
Shipping: International - US Global Express See also International Shipping Policy information. Suggested
Product Combinations Brain Lightning™, 90 caps, Reg $110.00, Novus Special Price: $69.95 Best Value: Buy 3 bottles and pay only $59.95 each. Brain
Lightning™,
18 caps, Reg $22.00, Novus Special Price:
$15.00 |
Brain Lightning
Introductory Presentations: A History
Brain Lightning is featured on the World Health Network, the official site of the
American Academy of Anti-Aging Medicine backed by
10,000 physicians,
and Tools for Wellness,
the world's largest resource for self-improvement technologies.
Previous Exhibitions featuring and introducing Brain Lightning™:
New
Visions Exposition
Phoenix Civic Center
April 27-29, 2001 Phoenix, Arizona
Total
Health Exposition
Sacramento Convention Center
March 30, 2001 - April 1, 2001 Sacramento, California
The Eighth International Congress on Anti-Aging Medicine and Biomedical
Technologies
Venetian Resort& Casino,
Dec 15- 17
Las Vegas. Nevada
The National Health Federation,
Natural Health Show 2000
July 15-16, 2000, Pasadena, California
2000 W.L.
Exposition
April 7-9, Concourse Exhibition Center
San Francisco, California
Second
World Conference of Nutrition and Vitamin Therapy
Feb 20, 2000 - Feb 22, 2000 San Francisco, California
American
College for the Advancement of Medicine Conference
October 29-31, 1999 Reno, Nevada
Disclaimer: In accordance with federal guidelines pertaining to any ingestible products, we are required to state that the data on this site is provided for informational purposes only, and that it is not meant to "substitute for the advice provided by your own physician or other medical professional", nor is it intended for "the diagnosis, treatment, cure, or prevention of any disease." We must also advise that you should "not use the information contained herein for diagnosing or treating a health problem or disease, or prescribing any medication," and that "The FDA has not evaluated any statements on this site." The information on the web site has been obtained from scientific research and sources considered reputable in the specific area of discussion.
Copyright © 1999- Novus Research.
All Rights Reserved.
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